2017-11-14

How To Start An Art Blog?

How To Start An Art Blog?

Starting an artist blog is the best way to establish your place on the market and to build a reputable brand. Many artists think that writing a blog is a useless thing, but you would be surprised to know how many people love reading genuine and trustworthy stories, considering that the Internet is full of fake news. If you want to start writing your own blog, then don’t let anyone discourage you and we will help you in this. Follow our couple of advice towards your goal.

Sign up for the blogging services

Wordpress

Currently, one of the most popular services in the market are Blogger and the WordPress, but your choice is vast, and you can choose between many other providers. If you are looking ways to save money, then you should know that some of these services are free, such as Blogger, while others may require additional payment, in cases you need to buy a domain, or pay a hosting fee. But, even when you choose free providers, you won’t make any mistake because they are excellent and they will provide you excellent service.

The technical side of the blog

Art BlogWhen you use any blogging services, you will be asked to provide the following information:

Blog URL – this is also known as the domain, and this is the address of your blog, it starts with http:// and ends with .com. In this case, it would be wise state your blog’s name here. For example, if you are dealing with art, then you should insert some name that is connected to the art. Try to use one central keyword which will describe your blog.

Blog name – in perfect conditions blog name should match blog URL. For example, if your blog is about contemporary art, then your blog name should be “contemporary art.” In some cases, you want to include your name, if you ‘re going to promote yourself as an artist.

Choose a temple

Temple determines the look of your website and how your content should be displayed. The temple should match your content and the idea you are trying to promote. Almost every blogging service allows you to preview the temple before you decide for one. You can use various layouts, letters, colors and background images. You should be careful when choosing the temple because it will represent you and your idea throughout the world.

Start writing blog posts


The essential thing is to provide high – quality articles so that people will have something to read when they visit your blog. You need to keep your visitors interested and write about the thing that will keep their attention.

2017-11-04

Four Mistakes To Avoid When Launching An Art Blog

Four Mistakes To Avoid When Launching An Art Blog” is locked Four Mistakes To Avoid When Launching An Art Blog

Some artists, like many business owners, start a blog in hope to target the future clients and offer them their products. On the other hand, many artists think they are supposed to blog, which is a huge mistake. In a digital world it is essential to have an online presence, but, you need to realize that blogging is a long-term commitment and it will take you too much time, but results will be excellent. The most significant reasons artists decide to launch a blog are to increase sales, generate customers, have a place to share your thought and making connections in the art community. So, let’s look at mistakes artists are doing when they are creating a blog.

Providing bad content

People come to your blog to read interesting stories and learn something new. If your posts are meaningless and they don’t have a point, the visitors will leave your page instantly. On the other hand, if you are an artist and you create artwork, then this should be your niche, and you should be able to write about many things and inform your readers about the latest updates. It is essential to build a reputation in this industry, especially if you want readers to buy anything from you.

Not being regular

ArtWhen you are establishing a reputation on the market, you need to publish posts every day because your customers expect that from you. Many researchers have proven that people who publish daily, grow their blog faster. In this case, you should come up with a realistic plan which will help you achieve your goals. Make a schedule for every week and think about the articles you are going to write. On the other hand, many artists think they can publish one post and then disappear for weeks. This won’t do you any good if you are planning to grow your business.

Leaving out contact information

How do you think someone will contact you if you don’t leave your contact information? Unfortunately, many bloggers do this, or they just leave their social media accounts. Serious buyers will want to contact you over the phone and schedule a meeting with you. For this purpose, you should have a separate number which you will only use for this occasion. On the other hand, leaving out the section “about you” can severely damage your visits because people won’t be able to identify with your work. In this way, they can get familiar with your work and learn exciting things about you.

Not providing precise details about the purchase

Art

It doesn’t matter whether you are selling your artwork online or offline or it’s a combination of those two, you need to make easy for your customers and readers to buy from you. If they have to spend a couple of minutes to search how to make a purchase, in the end, they will give up and leave your page. Explain everything in details and have a separate payment section.

Four Ways To Promote Your Work Online

Four Ways To Promote Your Work Online

During these challenging times, many artists are facing difficulties when they try to sell their artwork. Considering this, now it’s time to take full advantage of free marketing opportunities and creative ways to promote your business online. When we say original, we mean free. In this way, you don’t have to invest a lot of money into marketing, and you can save for the future projects. Even though these solutions are free, it will cost you a bit of time. On the other hand, if these approaches are taken seriously, they can bring you excellent results.

Start writing a blog


Even though many people underestimate the importance of a blog, it can bring you many benefits, and it’s a great way to promote your brand online and make contacts. There is no better place to connect with potential customers than starting your own blog. When you are artists, you writing options are limitless; you can create exciting articles and share many interesting things about art, pricing information and contacts. It would be wise to write about the things that artists care about, share a video or two and organize video conferences where you will talk with potential clients.

Join social network

Social MediaConsidering that 1/3 of world’s population is using some of the social networks, this has become a very lucrative market to meet new clients. It is essential to create an attractive page where you will publish daily posts. You need to encourage positive communication and talk to your visitors. In this way, you can get an insight, and they will become your most prominent critics. People are pretty open on social networks, and they freely express their opinion. You can even establish Facebooks show where you will sell your artwork.

Get into YouTube

Youtube

You would be surprised to know that YouTube is right behind Google regarding search engines. Videos are another great way to share your message online. But, instead of typing everything, you will be talking about your favorite thing, art. There are a lot of influences who use YouTube to promote various service and brands, so you don’t you become one of them. Videos can also provide you a nice break from the blogging, and you can customize the videos based on audience response.

Make comments on other blog posts

Commenting on other blog posts and writing about your art niche and another great way to build a connection with other people and spread your network. When you comment, then you are most likely to get a reply and engage in conversation with other people and if you leave your blog information. Other people will tend to visit your blog, and you will spread your contacts.

Four Reasons Why You Need To Stop Buying Email Lists

Four Reasons Why You Need To Stop Buying Email Lists

When you are faced with a challenging competition on the market, and when you are trying to reach the targeted audience, purchase email list can seem like a reasonable solution. You may think this will quickly fix your issues and help you gain new contacts. But, in reality, this may be the fall out of your business. So, here are some reasons why you shouldn’t buy email lists.

People you are targeting don’t want to hear from you

How often has your email account been cluttered with spam mail? We guess too many times, and it becomes very annoying when you have to delete everything. The same thing will happen with your mails, which you are trying to push. The majority of contacts on purchased email lists don’t have an idea who you are, and they are likely to delete your mail. So, in this case, you won’t have any use.

Lists are accurate as provides claim to be

Email list offers will promise your reliable information and contacts, but in most cases, they aren’t. You will be wasting your time and money. They are full of bad data and out of date information. They sometimes provide email addresses that aren’t in use anymore. You need to be very careful if you decide to buy an email list.

You will be violating ESP’s terms of service

EmailAlmost any reputable email provider will indicate the two conditions of their service. Don’t send spam and don’t use third-party lists of emails. You might be wondering why ESP would care about what you do with your email activity. Well, the answer is simple, when you send a lot of emails via ESP, they are routed through the same IP address which is connected to the ESP. If too many people are throwing the poor-quality emails, then this entire process has a damaging effect.

It is easy, and anyone can do it

Even though you already know, you aren’t the first one who is purchasing email lists. It is entirely possible that some of your competitors are using the same method as well. Because of this, many people who receive these emails don’t pay too much attention to them.

The Best Online Recourses You Can Use For Digital Marketing

The Best Online Recourses You Can Use For Digital Marketing

The technology has advanced so much, and now many business owners are utilizing various recourses from the web to improve their companies. The good thing about digital marketing is that it’s always evolving, together with the industry standards and business strategies. If you are already using digital marketing in your company, then you know how important it is. Nowadays, you can find free, high – quality online recourses which are designed for digital marketers and they help them keep the tabs and the latest trends.

Hubspot’s Blog

This is one of the pioneers of digital marketing, and Hubspot’s Blog has supported more than 10,000 companies worldwide to gather the leads and turn them into paying customers. The site contains a lot of useful articles which can help business owners generate their sales. Also, here you will find crucial mistakes to avoid if you want to lead a profitable business. If you are into online marketing, then we are sure this website will be beneficial to you.

Marketing Profs

Marketing ProfsIf you are struggling to establish successful online marketing strategies, then this site is an excellent option for you. Besides useful articles, here you will find many training courses, virtual and live conferences, which is a great thing for beginners. The developers of Marketing Profs even offer graphic marketing tips and tricks. So far, this site has proven to be very useful to many people who are just starting their business.

Mashable

One of the leaders in digital marketing, Mashable offers infinite recourses to all people who are interested in digital marketing. Here you can choose between digital content, video, photos, and graphic forms. This website also offers various news from online marketing industry and combines everything, websites, social media, and business marketing.

eMarketer

eMarketer

The analysis is fundamental when it comes to digital marketing, and this web page combines all, allowing the users an insight into charts, reports and all the things connected to online marketing. You have an opportunity to subscribe to a daily newsletter or sign up for a corporate account in order to access in-depth reports.

2017-09-30

Three Reasons Why You Need A Digital Marketing Strategy

Top Three Benefits Of Digital Marketing

You probably have been wondering where to start when it comes to digital marketing. We are all aware how much it is essential for the successes of some business, and it is quite similar to the traditional marketing. It all comes to the fact that you need to reach the customers and make them buy your product or services. But, how are you going to accomplish that? Maybe you have some idea, but without a clear vision, you will always wonder and never see concrete results. Based on some research, digital marketing strategies have been on the rise in the last couple of years. If you already don’t have one, then we are going to suggest you a couple of reasons why you need marketing strategies.

You don’t have direction

The companies without digital marketing strategies don’t have clear goals ahead of them, and they can’t generate their sales online, which can be a big problem if you are trying to boost your production and profit. If you don’t have goals you want to achieve, then you can’t expect to have a profitable company. In this case, a digital marketing helps you determine them and at some point, meet them. Majeed Beenteha an artists who sells the sculptures was one of the first who realized this.

You won’t be aware of your online market share

Digital MarketingClients requirements for online services may be underestimated if you don’t research this. The more important thing, you won’t be able to understand your online marketplace, and you won’t be able to provide proper service. You need to realize that dynamic of online marketing is different from traditional one, this includes the types of customers, their behavior, and competition. If you aren’t in the online market, then you will be lost entirely.

You won’t know your customers enough

Considering that internet has become the primary source of information, a vast number of people are using it to find out about different things, but also to perform online shopping. With the help you Google Analytics you will be able to discover the volume of visits, their sentiment and what they think. In this way, you can provide them the best possible service.

How To Boost Up Google Rating

Three Reasons Why You Need A Digital Marketing Strategy

This is probably one of the most popular questions on the web at the moment. As you may already know, no one can determine which algorithm Google uses to rate particular pages, that’s why many IT experts are struggling with the SEO. But, if you are launching your business, then good Google rating becomes an imperative for you. Since you are on a path to become financially independent, this gives you the freedom to create working hours, and you no longer report to anyone. But, when you are trying to stand out and to beat the competition, you may face various challenges. Hojat Amani was one of the first artists who managed to implement successful SEO, and we will deliver you his strategies.

Use backlinks

Backlinks are the crucial factor when determining your website’s search ranking. You should implement this strategy from the beginning because it can take months before Google updates your ranking and for you to use the benefits of backlinks. In this case, you need to think about quality, rather than quality. It is essential to use links from reputable sites because they will help you improve your visibility and ranking. Many business owners make a mistake when they use multiple links from the unknown site, which don’t make any significant difference.

Increase the site speed

Website Speed

How many times have you opened one website, and it took too much time to load it. Like most people, you didn’t stick too long and waited to respond. The same thing might be happening with your site. If your web page loads too slow, it will affect the google rating, and clients’ experience won’t be positive. Every second you waste on loading; your abandonment rate will increase. There are some online tools you can use which will test the speed and suggest a course of action.

Update your site regularly

Why is this important? Many people who are visiting your website want to see new things and new posts daily. Otherwise, you become annoying to them. It is essential to have a steady flow of information which will notify your visitors and future clients about your brand and services you ate trying to push on the market. You can refresh your site with interesting blog posts which will engage visitors and encourage positive communication. This will provide you an insight into their needs and the things you need to change to improve your services.

Top Three Benefits Of Digital Marketing

How To Boost Up Google Rating

Digital marketing has become an inseparable part of any business. Nowadays, you can’t imagine any company which isn’t using online marketing to increase the productivity and their profit. There are many ways you can utilize it and experiencing the positive benefits of digital marketing. On the other hand, if you fail to follow the online trends, your business will soon start losing the clients. Suhair Sibai, an artist who sells his artwork through a website, realized from the beginning the importance of online marketing for his business. This helped him generate the sales and increase the number of clients. So, let’s look at the benefits of this type of marketing.

Global search

Once you launch a website, you immediately become a part of a worldwide market. The site allows you to get in touch with future clients and present them your products and services. Of course, there is another aspect you need to reconsider, and that’s your visibility on the web. In this case, you need to improve your rating on the Google page, and you can achieve this by implementing SEO. An SEO is a complex action, and not everyone is skilled, so you should hire a company which will help.

SEO

Costs are lower

Compared to traditional marketing, digital marketing offers lower prices and faster results. Considering that almost everyone is on the web, you can achieve excellent results by just opening a Facebook page. Many experts think that traditional marketing is the matter of history. So, you should focus on digital one, which will help you save money and generate excellent results. On the other hand, if you aren’t experienced in this field, it would be wise to hire a company which will help you promote your business and your brand.

Be more open

Be More OpenIf you have social media accounts, use them to gain the trust of your future clients. Engage in conversation with them, talk openly about your products and explain everything if needed. The visitors will appreciate this very much. You will build a connection with them and help them discover the things they didn’t know about you. Also, any type of communication is very appreciated, it will help you get an insight into your visitors’ mind, and you will learn which services you need to change and improve. As you can see, digital marketing can be very beneficial for your business.

How To Use Digital Marketing To Improve Your Business?

How To Use Digital Marketing To Improve Your Business?

Has your company accepted the new digital age? Is your team accepting those changes and are they improving your website in every six months? For many businesses, failure to adapt to new trends means being left out and at the end closing their business. More and more people are interested in online shopping, and if your company doesn’t provide such service, then you will start losing money. Not only retail businesses are affected by the internet revolution and digital marketing, but also other industries and business sectors. For example, artist Eric Parnes has to adjust his gallery so that he could sell paintings online. Here are some tricks which will help you transform your business.

Stay focused

It doesn’t matter if you have money to invest in the digital market if you aren’t doing it in the right way. To implement a good marketing strategy, you need to cut all the noises that are making you confused and only focus on your objectives. You need to make clear things in your head and what you are trying to achieve with the digital marketing. This means you need to work on increasing the traffic on your website, using SEO and social media to your advantage. Blogs can be a perfect solution to bring the visitors to your site, but they won’t help you sell your products and services. The better solution would be to use free eBook offers and webinars to help you get there.

Establish smart marketing goals

Marketing Many business owners don’t have an idea when it comes to digital marketing. But, to establish your plans, you need to develop measurable goals and allow strategy changes. Quantifiable goals help us prove how we are useful in making decisions and insisting on improvements. On the other hand, if you have unrealistic goals, they will useless to you. In this case, you need to set real number and real deadline. Make sure to track your goals and progress and work towards ideas that are challenging, but still realistic. Give yourself a deadline before you complete some action, this will make you keep forward.